Wes Jackson will be the next president of the Brooklyn Nonprofit BRIC

Wes Jackson, an entrepreneur in the music industry, will be the next president of BRIC, the nonprofit arts organization announced on Tue...


Wes Jackson, an entrepreneur in the music industry, will be the next president of BRIC, the nonprofit arts organization announced on Tuesday. He will take up his new duties on July 18.

He succeeds Kristina Newman-Scott, who led the BRIC for three years, and guided it through the first year of the coronavirus pandemic before resigned last August.

BRIC presents cultural programming in Brooklyn. He is perhaps best known for his annual summer concert series, the BRIC Celebrate Brooklyn! Festival at Prospect Park. This year it includes free concerts by reggae band Third World, rapper Vic Mensa and Nigerian Afropop artist Yemi Alade, as well as performances by actor John Cameron Mitchell (“Hedwig and the Angry Inch”) and of the actor Bridget Everett (from HBO’s “Somebody Somewhere”).

Jackson, 48, who is director of a business program designed for creative arts professionals at Emerson College in Boston, began his career producing gigs for bands like the Dave Matthews Band and the Roots before creating his promotion company, Seven Heads Entertainment. , which he later developed into an independent record label and management company.

In 2005, he founded the Brooklyn Hip-Hop Festival, which has hosted performances by Jay-Z, Kanye West and Kendrick Lamar, and served as the event’s executive director for 15 years.

“When you run a small store, you have your hands on everything,” Jackson said of running the hip-hop festival. “Now I have people who can help me, and I can put my energy into thinking 10 to 20 years later, turning Celebrate Brooklyn into something that rivals South by Southwest, Coachella.”

BRIC, which has a 2022 budget of $16-20 million, will present a bigger stage. Jackson’s predecessor, Newman-Scott, spearheaded the reimagining of the organization’s annual music festival as a virtual event in 2020, as well as the launch of One Brooklyn TV, which airs weekday educational programming during the school year in partnership with the New York City Department. education.

Jackson said he wants to continue to find ways to serve people in Brooklyn who may not be able or willing to meet in person, as well as those outside of New York.

“What we’ve learned from Covid is that now we’re domestic and international,” Jackson said. “There’s a huge upside to raising this level of educational gaming for an online audience.”

Jackson, who grew up in the Bronx, earned a bachelor’s degree in English from the University of Virginia and a master’s degree in media studies from The New School. He moved to Brooklyn about 25 years ago, where he continued to live with his family while traveling to Boston.

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Newsrust - US Top News: Wes Jackson will be the next president of the Brooklyn Nonprofit BRIC
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