Brian Goldner, Hasbro director at Hollywood Vision, dies at 58

For much of his time with the company, based in Pawtucket, RI, Mr. Goldner adopted a brand model that reinvented Hasbro as a games and en...


For much of his time with the company, based in Pawtucket, RI, Mr. Goldner adopted a brand model that reinvented Hasbro as a games and entertainment company.

“He walked into a traditional toy company that made stuff, and he thought we weren’t in the business of doing things but in the business of storytelling,” said Rich Stoddart, interim CEO of Hasbro, in a telephone interview.

But, he added, Mr. Goldner has encountered some skepticism with his plans.

“Some people said, ‘Yeah, yeah, that looks good,’” Mr. Stoddart said, but Mr. Goldner had to keep pushing to make his vision a reality. “He didn’t hesitate, because he believed all the way that it was the right strategy.”

Mr. Goldner’s efforts to tell stories using the Hasbro brands went even further in 2019 with the $ 3.8 billion acquisition of Entertainment One, a Canadian production studio also known as eOne. At the time, she was producing the popular children’s series “Peppa Pig” and “PJ Masks”.

The purchase of eOne gave Hasbro the ability to produce its own programming, rather than doing it only in partnership with Hollywood studios, which it had done with its Transformers and GI Joe films as well as with its film. “Battleship” (2012). The film was part of an ultimately broken deal with Universal Pictures that was to include films based on the Monopoly and Candy Land games.

“What we’ve found is that with all the big studios having streaming services, they’re increasingly clinging to their own intellectual property,” Goldner told CNBC this year, referring to the intellectual property. “Therefore, this gives us the opportunity, as an independent, to present powerful, world-class branded intellectual property to such streaming services like Netflix, Apple, Amazon and several others who had access to other people’s content and are now researching major brands.

Source Link

COMMENTS

Name

Africa,932,Americas,4325,Art & Culture,15910,Arts,6760,Arts & Design,1869,Asia,3549,Automobile,547,Baseball,789,Basketball,630,Books,4167,Business,5640,Celebrity,2633,Cricket,648,Crime,158,Cryptocurrency,2043,Dance,672,Defense,836,Diplomatic Relations,2496,Economy,1336,Editorial,260,Education,1463,Elections,308,Energy & Environment,3150,Entertainment,23511,Environment,3905,Europe,4500,Faith & Religion,235,Family & Life,817,Fashion & Style,3600,Finance,21474,Food & Drink,4077,Football,1261,Games,97,Gossip,10289,Health & Fitness,4424,Health Care,959,Hockey,253,Home & Garden,920,Humour,994,Latin America,49,Lifestyle,18311,Media,527,Middle East,1704,Movies,1991,Music,2918,Opinion,3887,Other,12966,Other Sports,5403,Political News,11324,Political Protests,2324,Politics,18626,Real Estate,2217,Relationship,106,Retail,3116,Science,2917,Science & Tech,10981,Soccer,343,Space & Cosmos,423,Sports,13274,Technology,3736,Tennis,702,Theater,1912,Transportation,313,Travel,2796,TV,3961,US,1404,US Sports,1481,Video News,3531,War & Conflict,1069,Weird News,998,World,17902,
ltr
item
Newsrust - US Top News: Brian Goldner, Hasbro director at Hollywood Vision, dies at 58
Brian Goldner, Hasbro director at Hollywood Vision, dies at 58
https://static01.nyt.com/images/2021/10/17/obituaries/17Goldner-obit1/14Goldner1-facebookJumbo.jpg
Newsrust - US Top News
https://www.newsrust.com/2021/10/brian-goldner-hasbro-director-at.html
https://www.newsrust.com/
https://www.newsrust.com/
https://www.newsrust.com/2021/10/brian-goldner-hasbro-director-at.html
true
732247599994189300
UTF-8
Loaded All Posts Not found any posts VIEW ALL Readmore Reply Cancel reply Delete By Home PAGES POSTS View All RECOMMENDED FOR YOU LABEL ARCHIVE SEARCH ALL POSTS Not found any post match with your request Back Home Sunday Monday Tuesday Wednesday Thursday Friday Saturday Sun Mon Tue Wed Thu Fri Sat January February March April May June July August September October November December Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec just now 1 minute ago $$1$$ minutes ago 1 hour ago $$1$$ hours ago Yesterday $$1$$ days ago $$1$$ weeks ago more than 5 weeks ago Followers Follow THIS PREMIUM CONTENT IS LOCKED STEP 1: Share to a social network STEP 2: Click the link on your social network Copy All Code Select All Code All codes were copied to your clipboard Can not copy the codes / texts, please press [CTRL]+[C] (or CMD+C with Mac) to copy Table of Content