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Coronavirus is ruining the wedding industry: bridal boutique owner



Coronavirus is infecting businesses.

The contagious illness, now a global health emergency, has spread to 60,000 people worldwide and killed more than 1,300, mostly in mainland China.

But the virus is causing ripples in some unexpected areas. One business owner says the bridal industry is taking the hit particularly hard.

“Everything that we get [that comes] from China affects us dramatically,” Angela Jourdan, who owns Enchanted Bridal Boutique in Bakersfield, California, told Fox News. “We can’t survive as a business unless we do trade with China.”

Because parts of the country are on lockdown amid fears of the virus spreading, factories have temporarily closed, meaning fabrics such as silk, chiffon and satin and fully made dresses can’t get to her shop. Right now, dresses are delayed at least six weeks.

Jourdan recommended that brides order their dresses ASAP, even if they’re getting married in 2021.

It’s not just the wedding industry at risk. Electronics supply could be hit as well, including iPhone production.

“It’s everything: consoles, laptops, phones,” Santosh Rao, head of research at Manhattan Venture Partners, told Marketplace.

TV production could be next, Rao adds, as well as video game releases, since China supplies a significant amount of game development.

Another unexpected impact? Film production. This week, organizers of the Berlin Film Festival said they’re bracing for disruption of this year’s fest, as more than 50 Chinese delegates and execs have canceled attendance due to the deadly virus.

In New York City, the mere association with Chinese culture is halting spending at local establishments, particularly in Manhattan’s Chinatown.

“The past Monday was the slowest Monday we’ve had in five years. It’s just unprecedented, how the business has dropped because of this whole situation that we’re in,” Wilson Tang, owner of the neighborhood’s Nom Wah Tea Parlor, told Grub Street last week.

Though there have been no confirmed cases of the virus in NYC, fears are on the rise.

“It’s not necessarily just because other Americans are avoiding Chinatowns, I think the Chinese immigrant population in Chinatowns are also very wary of the virus and have been avoiding crowds,” said Xi’an Famous Foods CEO Jason Wang.

Locales in Flushing, Queens, and Sunset Park, Brooklyn, which also have thriving Chinese communities, are hurting as well, according to Grub Street’s report.

A lack of Chinese tourists patronizing hotels is hurting establishments locally and worldwide, says the New York Times.

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